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Western Washington University

Presentations

Our Consultants  in the Community

Whether you are a one-person development shop or the leader of a large team; work at a local theater or a complex national healthcare system; are brand-new to the field or a seasoned veteran – our firm’s consultants have some great ideas and tools to help take your fundraising to the next level. Come see us in person or attend one of our free webinars!

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Upcoming Presentations

Apr
27

Webinar: Fundraising Communications 4 – Fundraising Materials That Work

Wednesday, April 27 from 10am - 11am PST

REGISTER HERE

About this Webinar Series

Our Fundraising Communications series is our core communications curriculum for nonprofit leaders, fundraisers and communicators.  In four sessions, we provide concepts, examples, tools and tricks for communicating effectively with donors and volunteers—from foundational ideas to finished materials.

About this Free Webinar (presented by Campbell & Company)

What kinds of materials and resources will help your leaders, staff and volunteers walk into donor conversations with confidence and communicate your message powerfully?

In the final webinar in our Fundraising Communications series, we will guide you through communicating visually and verbally across media and formats ranging from traditional print brochures to interactive iPad toolkits.

Key Learnings

Through this session, we will cover:

  • How to use photography, illustrations, infographics and sidebars to convey your messages better than words can
  • How to use both traditional materials and new formats to support your fundraisers
  • Examples of great communications pieces from across the nonprofit sector

We’ll explore these ideas in the context of campaigns as well as ongoing institutional fundraising.

Intended Audience

Executive Leaders, Volunteer Leaders, Fundraisers (all levels), Communications and Marketing (all levels).

Presenters

Andrew Brommel, Director, Communications Consulting, Campbell & Company

CFRE

Full participation in the above webinar is applicable for up to 1 CFRE continuing education point in category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Register Now

May
11

Webinar: Campaign Case Development and Communications

Wednesday, May 11 from 10am - 11am PST

REGISTER HERE

About this Free Webinar (presented by Campbell & Company)

A major campaign is more than just a fundraising strategy—it’s a statement about the future of your mission.

That’s why defining and communicating your campaign case for support is so important. A powerful case drives every other aspect of your campaign strategy—attracting the strongest volunteers, inspiring unprecedented gifts and fueling the hard work of your staff.  It also represents one of the most significant challenges in preparing for a campaign.

Key Takeaways

Whether you’re thinking ahead to your next campaign or already underway, this in-depth webinar will give you concepts, examples, tools and tricks for defining and communicating your campaign case.

With examples drawn from campaigns across the nonprofit sector, this session will empower you to:

  • Express a campaign vision that truly stands apart
  • Craft campaign messages that stick in donors’ minds
  • Create campaign materials that support active major donor cultivation
  • Plan a communications strategy that builds momentum from the quiet phase through the victory celebration

Intended Audience

Executive Leaders, Volunteer Leaders, Fundraisers (all levels), Communications and Marketing (all levels)

Presenters

Andrew Brommel, Director, Communications Consulting
Patrick Chesnut, Consultant, Communications

CFRE

Full participation in the above webinar is applicable for up to 1 CFRE continuing education point in category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Register Now

May
12

Webinar: The Anatomy of a Strong Case for Support

Thursday, May 12, 2016, from Noon - 1pm PST


REGISTER HERE

About this Free Webinar  (Presented by Washington Nonprofits)

Do you need to revise your case for support? Do you need to articulate your organization’s case for support for the first time?

This webinar is your springboard to breathing life into your organization’s story no matter where you are in the case development process. Join Julie Bianchi as she helps you to articulate why your organization exists, why donors care, and what could be achieved with increased donor investment. After this webinar, you will be able to help your donors better understand what difference their investment makes for the people you serve and the broader community.

Learning Objectives

Specifically, this webinar will cover:

  • The steps for developing a persuasive case for support that translates across your communications channels
  • The similarities and differences of annual, special purpose, and campaign cases, and how you can make each distinct for donors
  • Samples and resources that highlight the challenges and successes of articulating why donors should invest in your organization

Intended Audience

Executive Leaders, Volunteer Leaders, and Fundraisers (all levels) at nonprofit organizations

Presenter

Julie Bianchi, CFRE, Consultant

Register Now

Jun
17

Diversity, Equity, and Inclusion in Development Staffing

Friday, June 17, from 10am - 11am PT
Washington State Convention Center, Seattle, WA

About this Breakout Session at AFP-Advancement Northwest 2016 Forum on Strategic Fundraising

Nonprofits continue to struggle with how to get from talking about diversity to hiring and retaining diverse candidates – especially in development, where the pressure to raise more money amid budget constraints can push diversity into the realm of “nice-to-have.” But what if your organization believed – down to its very core – that your mission cannot succeed without living values of equity and inclusion? How would you change the way you attract, look for, recruit, evaluate, and retain candidates? Through this interactive session, you will learn what diversity means to your particular organization and what steps you can take today to create a diverse development team

Key Learnings

Through this session, we will learn about:

  • Common challenges to realizing a diverse development staff
  • The true costs of lack of inclusion
  • Effective sourcing and retention strategies at every level of staffing.

Intended Audience

Suitable for all levels, any size shop
Note: Participants must be registered for Friday’s Forum to attend this session

Speakers

Marian Alexander DeBerry, Director, Executive Search, Campbell & Company
Kris Hermanns, Executive Director, Pride Foundation
Asa Tate, Director of Philanthropy & Mission Advancement, Make-A-Wish Alaska & Washington
Peter Bloch Garcia, Executive Director, Latino Community Fund

Panel Moderator

Sarah Anderson, Director of Strategic Priorities, Campbell & Company


Register Now

Jun
17

Using Data to Build a Winning Fundraising Strategy

Friday, June 17, from 11:30 am - 12:15 pm PT
Washington State Convention Center, Seattle, WA

About this Breakout Session at AFP-Advancement Northwest 2016 Forum on Strategic Fundraising

You have a donor database, and it is filled with information about people whom you suspect have the capacity to give more. But are you proactively leveraging your donor data and where you put your resources so that you can raise more money? In this session, we’ll share the most useful methods for donor analytics and how you can best apply them to better cultivation and solicitation of your donors. Participants will learn from examples from a cross-section of organizations (different sizes, different sectors, at different stages in their fundraising growth and development) that have successfully used donor analytics to inform their respective fundraising strategies and raise more money.

Intended Audience

Suitable for all levels, any size shop
Note: Participants must be registered for Friday’s Forum to attend this session

Speaker

Anne Clark, Associate Consultant, Strategic Information Systems

Register Now

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